"My goal is to make your company or idea visually appealing to your audience."
Connect With Clients
Solve Your Problem
As a child I have always found myself drawing. My love for drawing led me through a journey in the design world. From building design, to graphic design and then web design. I have been building brands and ideas through design since 2006. I have a passion for inspiring people to do what they love for a living. What is the Darold J. Pinnock experience? Quality work, professionalism, promptness and very accommodating.
Visual Brand Identity
Awoken Logotype Lettering
Before the day really got started I really felt great, it felt like something great was going to happen and it did. I just had one of the best days. It started with me getting a decent amount of rest after a week of 15+ hours per day. Then, I […]
Beast Logotype Lettering Process
Beast Logotype Lettering Being a beast is my definition of working extremely hard at being a pro at a certain skill or profession. Desire to best you can be, working crazy hard and wanting to get better. Once you are good enough the hard work pay off. So let all […]
Learn Logo Design
Learn Logo Design Intro Creating a logotype is the ability to use hand lettering to develop a logo that effectively communicate the brand’s message and goal to their audience. If I’m not solving a problem as a logo designer I have failed, that is the number one function of a logo […]
“Grateful” Logotype Lettering Process
All my logotype lettering starts with me hand drawing it first. Which entails me sketching it out with a Pentel Twist-Erase pencil. You may ask why that specific one, well it’s pretty simple. I like how it feels when I draw with it and that helps with the flow of each stroke. […]
“Take Flight” Lettering Logotype
Take flight means desiring to reach great heights in every area of your life. Each day getting higher and higher and closer and closer to you goals.
“Grateful” Lettering Piece
Each day my focus is to make sure I’m grateful every day. Sometimes we may get so caught up in certain goals not being met or plans not going as plan but in the grand scheme of things I have sooooooo much to be grateful for. I hope this lettering piece […]
INTERVIEW WITH LETTERING ARTIST Mark Caneso
I had a chance to have an interview with lettering artist Mark Caneso. It was truly a pleasure. Mark is an absolute beast at his craft, he carries himself with great professionalism. I’m hoping to do some collab with Mark soon. Keep inspiring greatness Mark. Can you tell us a […]
Attract, Don’t Chase Clients!
The benefits of attracting clients First and foremost their coming to you because they believe you know what you’re doing, they believe that you are good at what you are doing. If you are going to people asking them for work or projects, in all essence you owe them a […]
Interview With Lettering Artist Dan Lee
I got a chance to interview one of my most favorite lettering artist, Dan Lee. Not only does he create some extremely awesome lettering pieces, they are also very motivational. He is a very humble guy and super kind-hearted. It was an honor for him to take the time to […]
Building Your Platform As a Logo Artist
It’s very important that you build your platform. Your social media account isn’t your platform. Now I have nothing against social media at all. It’s an epic tool and it can literally help you grow your audience and bring you revenue. I’m for social media, all the people that’s finding […]